1. Who we are
The Butter Co is a trading name of The Prepared Chef Ltd, a company registered in England and Wales. Our registered address is Newton Abbot, Devon. We operate the website at butterco.uk and supply premium compound butters to professional kitchens across the UK.
For the purposes of UK data protection law, The Prepared Chef Ltd is the data controller for personal information collected through this website.
If you have any questions about this policy or how we handle your data, please contact us at [email protected] or call 01626 688268.
2. What personal data we collect
We may collect the following categories of personal data:
- Contact information — name, email address, telephone number, business name and address, provided when you submit an enquiry, contact form or sample request.
- Order and account information — details of products requested, order history and correspondence relating to trade accounts.
- Technical data — IP address, browser type, pages visited and time spent on the site, collected automatically via server logs and analytics tools.
- Communications — the content of emails, messages or calls you send to us.
We do not collect sensitive personal data (such as health information or payment card details directly — payments are handled by our payment processor).
3. How we use your personal data
We use your personal data for the following purposes and on the following legal bases:
| Purpose | Legal basis |
|---|---|
| Responding to enquiries and sample requests | Legitimate interests / pre-contractual steps |
| Processing and fulfilling trade orders | Performance of a contract |
| Sending trade updates and product news (where you have opted in) | Consent |
| Improving our website and services | Legitimate interests |
| Complying with legal obligations | Legal obligation |
4. How long we keep your data
We retain personal data only for as long as necessary for the purposes set out in this policy, or as required by law. Enquiry and contact data is typically retained for up to 3 years. Trade account and order records are retained for 7 years to comply with HMRC requirements. You may request deletion at any time (see section 7).
5. Who we share your data with
We do not sell your personal data. We may share it with:
- Service providers — third-party suppliers who help us operate our website and business (e.g. email delivery, website hosting), acting as data processors under our instruction.
- Professional advisers — accountants, lawyers and insurers where necessary.
- Regulatory authorities — HMRC, the ICO or other authorities where required by law.
Where we transfer data outside the UK, we ensure appropriate safeguards are in place in accordance with UK GDPR.
6. Cookies and analytics
Our website uses cookies and similar technologies to improve your experience and to understand how the site is used. Strictly necessary cookies are set automatically. Analytics and marketing cookies are only set with your consent, via the cookie consent banner displayed on your first visit.
You can withdraw consent or manage your cookie preferences at any time by clearing your browser cookies and revisiting the site, or by contacting us directly.
7. Your rights
Under UK GDPR, you have the following rights:
- Right of access — to request a copy of the personal data we hold about you.
- Right to rectification — to ask us to correct inaccurate or incomplete data.
- Right to erasure — to ask us to delete your data in certain circumstances.
- Right to restrict processing — to ask us to limit how we use your data.
- Right to data portability — to receive your data in a structured, machine-readable format.
- Right to object — to object to processing based on legitimate interests or for direct marketing.
- Right to withdraw consent — where processing is based on consent, you may withdraw it at any time.
To exercise any of these rights, please contact us at [email protected]. We will respond within one month. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO).
8. Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or disclosure. Our website is served over HTTPS. Access to personal data within our business is restricted to those who need it.
9. Changes to this policy
We may update this privacy policy from time to time. The date at the top of this page shows when it was last revised. We encourage you to review it periodically.
10. Contact us
If you have any questions about this privacy policy or our data practices, please contact:
The Prepared Chef Ltd (trading as The Butter Co)
Newton Abbot, Devon
Email: [email protected]
Phone: 01626 688268